Focus on Climate Protection
Climate change is one of the defining challenges of our time. Our corporate carbon footprint serves as an important metric for tracking our progress. Our initiatives aim to gradually reduce CO₂ emissions, including by increasing the share of fully electric vehicles.
Our efforts are supported by the following focus fields: “Decarbonizing Mobility”, “Green Finance”, “Circular Economy”, “Green Building” and “Green Operations & Digital Business”. We view climate protection as a shared responsibility that spans all areas of our company.
Reduction of CO2 emissions
At Porsche Holding Salzburg, the carbon footprint serves as the basis for analyzing emissions and reducing them at the system level. We have set a goal to reduce our CO2 emissions by 42 percent by 2030 compared to the 2021 base year.
We intend to achieve this reduction gradually as part of a transition plan:
ENERGY SAVINGS AND ENERGY EFFICIENCY
- Energy savings through user behavior
- Renovation of existing buildings (“Green Dealer”) and construction of new buildings in accordance with DGNB requirements
E-MOBILITY IN THE COMPANY VEHICLE FLEET
- Use of battery electric vehicles (BEVs) in the company vehicle fleet
RENEWABLE ENERGY
- Expansion of solar power systems
- Procurement of green electricity
)
Focus on fully electric vehicles
As we continue to develop our product offering, fully electric vehicles (BEVs) are playing an increasingly important role in expanding the range of mobility solutions with lower use-phase emissions available to our customers. To support this, we rely on a broad model portfolio and close cooperation with our brand partners.
Studies assessing the full life cycle of vehicles indicate that, under current and expected future conditions in Europe, battery electric vehicles can generally generate lower greenhouse gas and air pollutant emissions over their lifetime than comparable vehicles with internal combustion engines. The extent of these benefits depends on several factors, including the electricity mix, vehicle type and how the vehicle is used (e.g. ICCT, 2025).
At the same time, digital and software-based services are becoming increasingly important across the mobility ecosystem. Together with automotive manufacturers, we are working on solutions that integrate vehicles, software and services to deliver a seamless user experience.