Focus on Climate Protection
We believe that climate and environmental protection measures have the greatest impact on mitigating climate change. Our company’s carbon footprint is a key indicator of progress. Every measure we take is aimed at permanently reducing this footprint.
We aim to achieve this by reducing CO₂ emissions and increasing the proportion of fully electric vehicles sold. Our efforts are supported by the following focus areas: “Carbon-Free Mobility,” “Green Financing,” “Circular Economy,” “Green Buildings,” and “Green Operations & Digital Business.” Climate protection and the reduction of CO₂ emissions are comprehensive tasks that affect all of our business areas.
Reduction of CO2 emissions
At Porsche Holding Salzburg, the carbon footprint serves as the basis for analyzing emissions and reducing them at the system level. We have set a goal to reduce our CO2 emissions by 42 percent by 2030 compared to the 2021 base year.
We intend to achieve this reduction gradually as part of a transition plan:
ENERGY SAVINGS AND ENERGY EFFICIENCY
- Energy savings through user behavior
- Renovation of existing buildings (“Green Dealer”) and construction of new buildings in accordance with DGNB requirements
E-MOBILITY IN THE COMPANY VEHICLE FLEET
- Use of battery electric vehicles (BEVs) in the company vehicle fleet
RENEWABLE ENERGY
- Expansion of solar power systems
- Procurement of green electricity
OFFSETTING
- Implementation of certified climate protection projects—as a transitional solution—to offset currently unavoidable emissions
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Focus on fully electric vehicles
To reduce emissions relevant to climate change, we are focusing on the sale of fully electric vehicles (BEVs), offering a broad, sustainable, and future-proof model lineup in close collaboration with our brand partners.
Our goal is to provide our customers with a unique and innovative driving experience through the seamless integration of software, services, and vehicles. This forward-looking strategy is the foundation of long-term success in a constantly evolving industry.