Strategy
Our vision: Shaping mobility for a better future
With our “evolve 2030” strategy, we actively contribute to the transformation of the automotive industry and, as part of the Volkswagen Group, play a role in shaping the future of mobility.
Our entrepreneurial employees develop solutions built around the needs of our customers. Personal customer interaction, complemented by digital services, contributes to a high-quality customer experience across all our locations. Our employees are the foundation of Porsche Holding Salzburg’s success. Through their knowledge, expertise and dedication, they contribute every day to the continued development of our company, inspired by the vision of “Shaping Mobility for a Better Future.”
Our strategic focus areas
Climate protection and diversity, e-mobility, digitalization and new mobility needs are just a few of the influencing factors that are constantly driving our company forward and which are particularly important when it comes to developing our four strategic focus areas.
Our employees are actively shaping the mobility world of tomorrow in line with our core areas of expertise “customer focus” and “entrepreneurship”.
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Porsche Holding Salzburg – "evolve 2030"
Learn more about our path towards the mobility world of tomorrow!
Individual mobility
"We exceed our customers’ expectations."
In line with this motto, we have set ourselves the goal of further expanding our mobility portfolio by 2030.
We already offer our customers customised solutions – from financial services for new or used cars and fleet solutions for major customers through to mobility formats such as car sharing and micromobility.
Innovative new business models
"We are open to new ideas."
We attach great importance to innovation at Porsche Holding so that we are able to play an active role in shaping change in the automotive industry. Our subsidiary MOON POWER is a successful example of this.
With our innovation community “PHS innoVentures”, we promote innovation work and focus on new opportunities, e.g. the use of artificial intelligence, in order to improve and expand our products and services on a continuous basis.
We act as ONE integrated multi-brand organisation
"We instead of me."
It is our stated aim to offer our customers different mobility solutions from one single source. For this reason, we rely on a flexible organisational structure and utilise the strengths within the Volkswagen Group.
Sustainability & diversity
"We live diversity and sustainability."
As one of Europe’s leading automotive distribution companies, we take responsibility for society and the environment. As part of our sustainability strategy, climate and social considerations are integrated into our day-to-day operations. In the medium and long term, we are committed to expanding our customers’ access to lower-emission mobility solutions.